The Origins: The Artisan Dream
The first Alson inflatable boat, or rather, the first Alson planing boat, was born in Milan in 1971. At the time, Alson was a tiny artisanal factory. It was in this dimension of pure passion and dedication that the foundations were laid for a brand destined to leave its mark on the Italian nautical industry.

The Rigid Keel Revolution
The real turning point came seven years later, marking a historic date not only for the company but for the entire industry: on April 16, 1978, Falsoni launched the first fiberglass (rigid keel) dinghy, the only one in Italy. This revolutionary idea radically transformed the concept of the inflatable boat, combining the advantages of a dinghy with the performance and stability of a rigid hull.

The Era of Mega Ribs and Charm 43
As the years go by, Alson continues to grow and dare, confirming its position as one of the first shipyards ever to believe in and invest in the Mega Rib segment. The undisputed symbol of this evolution is the Charme 43, a vessel that has successfully combined large dimensions with the reliability and versatility typical of a dinghy, conquering the market and redefining the standards of onboard comfort.

The Future is Today: The New Force Lines
Today, history continues to be written with the same boldness as in the beginning. Alson is ready to once again renew the recreational boating market with the launch of the brand new Force 8, Force 10, Force 12, and Force 14 lines. This unprecedented range, designed to offer maximum safety, modern design, and cutting-edge performance, carries this great tradition into the future.